As more patients seek alternatives to traditional dental insurance, in-house dental discount plans are rapidly emerging as a strategic advantage for modern practices. These plans not only improve access to care for uninsured or underinsured patients but also create predictable revenue streams for dental offices. In this guide, we’ll explore how Viva’s new Discount Plan Add-on empowers practices to implement customizable membership tiers—driving both treatment acceptance and practice profitability.
Why Offer an In-House Discount Plan?
Many patients hesitate to schedule or accept recommended treatments due to high out-of-pocket costs—especially those without dental insurance. By offering an in-house membership plan, you can provide a transparent, affordable alternative that meets patients where they are financially, while also:
- Increasing case acceptance
- Boosting patient loyalty
- Generating recurring monthly revenue
- Standing out from competing practices
Viva’s Discount Plan Add-On: Built for Growth
For just $150/month, dental offices can now offer their own branded membership plans directly through Viva. This add-on works similarly to our Marketing Tracker Add-on, seamlessly integrating with your existing patient engagement workflow. Here’s what makes it powerful:
✔ Tier-Based Flexibility
Design multiple membership tiers tailored to different patient needs. For example:
- Basic Plan – $30/month
- 1 free cleaning per year
- 10% off preventative treatments
- 5% off restorative procedures
- Premium Plan – $60/month
- 2 free cleanings
- 15% off preventative
- 10% off restorative
- 10% off cosmetic services
- Family Plan – $100/month
- Includes 2 adults + 2 children
- Shared benefits
- Bonus discounts on ortho and whitening
All plans are easily customizable—allowing you to control pricing, frequency, services, and benefits.
Case Study: Soothing Dental’s Success with Membership Plans
A shining example of how this model works in real life is Soothing Dental. This innovative San Francisco-based practice uses Viva’s discount plan add-on to:
- Offer multi-tiered membership plans with flexible benefits
- Attract patients who would otherwise forgo treatment due to UCR (Usual, Customary, and Reasonable) fees
- Build a recurring revenue stream from monthly memberships
- Increase acceptance of comprehensive treatment plans
By removing the barrier of insurance and replacing it with patient-centric pricing, Soothing Dental has dramatically improved its bottom line and expanded access to care.
Benefits for Patients Without Insurance
Patients who are uninsured often feel uncertain about the cost of dental care. A discount plan provides:
- Clear, upfront pricing
- Ongoing preventive care without surprise costs
- Savings on necessary treatments
- Peace of mind knowing they’re covered in a meaningful way
This ultimately leads to greater satisfaction and retention—turning hesitant shoppers into loyal patients.
Conclusion: A Win-Win for Patients and Providers
Implementing a dental discount plan through Viva’s $150/month add-on allows your practice to offer real value to patients while growing your revenue with minimal overhead. It’s a modern, patient-first approach to practice management that aligns incentives and keeps care accessible.
Ready to implement your own discount plan?
Let us help you create, launch, and grow your membership program. Contact us or log into your Viva dashboard to enable the add-on today.